Jerusalem? Rome? Santiago? What are we, Catholics? Do we have to travel hundreds or even thousands of miles to worship an object? Not a chance. No idols for us. Leave reverencing objects to everyone else. Let the Muslims make their once in a lifetime trek to Mecca. We carry religion in our hearts. Our eternal souls worship in a walking tabernacle of flesh.
Sure, we have to be sure to make it to the temple at least once in our lives (heaven forbid we die before taking out our endowment and sealed for time and all eternity), but fortunately for everyone, the Church these days is working hard to make church and temple attendance as easy and non-pilgrimage-like as possible. With meeting houses and temples cropping up all over the globe, chances are you're no more than a couple of hours away from an LDS place of worship.
Of course that doesn't stop us from making distant religious journeys in order to prove our spirituality, pay our respects to our forebearers and prove to our neighbors that the Church is the most important thing in our life. Who among us doesn't feel a slight tinge of guilt for not having humbly offered a prayer of gratitude for Joseph Smith in the Sacred Grove? Who among us hasn't felt some degree of urgency that our sons and daughters experience the spiritual banquet to be had on Heritage Tours? How else will they gain a testimony in their youth? The Kirkland temple, the Nauvoo temple, the temple site in Missouri, we just have to see them.
And why stop at the locations that have actual Mormon history? Why not make up some new sites for Book of Mormon tours? Heartland model believers, we've got you covered too! It doesn't matter if it's all bullshit. You really have to see it for yourself!
Most amazing of all is Salt Lake City! Come listen to a prophet's voice at General Conference! Come on! You believe he's a prophet, right? You love him, right? You have a testimony that he's God's mouthpiece, right? So show us your conviction! Come, come, ye saints! Come!